On the back of a thorough review process, last month saw SportsPro unveil the NEW ERA class of 2023/24, which was expanded to include 14 women from across the global sports industry due to the quality and quantity of applications. Now in its second year, SportsPro’s professional enhancement programme offers class members dedicated coaching time and […]
It’s undeniable that 2024 has started off with a BANG for women’s sports. It seems like every week we’re hearing about record-breaking news, whether it’s related to attendances and viewership, player salaries and transfer fees, or sponsorships and media rights. I am the first to admit that it feels truly amazing to just pause, sit […]
Read More… from Five areas that will make or break sport’s quest for gender equality
Having already made giant strides in recent years, UK women’s soccer is bracing itself for a seismic 2024. A new independent body is being formed to take over from the Football Association (FA) in running the women’s professional game. Led by Nikki Doucet, NewCo will govern the top two divisions in England, with the primary goal of […]
I have watched the women’s game evolve in the most incredible ways over the last decade as both a player and a fan. I feel incredibly proud and grateful to be part of a community that is so progressive and proving its value to the rest of the world. England’s victorious Lionesses propelling the continued […]
Whether it be a friendly face handing out water at roadside during a marathon, the treasurer at a local cricket club or the coach of a youth soccer team, volunteers make the world of community sport go round. Yet there are still significant challenges and demands being placed on volunteers that impact retention and have […]
Read More… from Ashlea Block | How I turned a passion for volunteering into a career in sport
NEW ERA was launched in 2022, an initiative designed to recognise, support and advocate for a new era of gender equality and representation within the international sports industry. Despite progress being made, there is still a small pool of regular female contributors to the global B2B sports industry conversation. We intend to widen and deepen this […]
Read More… from Member reflections – a NEW ERA of gender equality and representation
NEW ERA members attended SportsPro’s OTT Summit USA event in New York in March to debate industry-shaping subjects, including the transformational effect of boosting women’s sports coverage in the media. In our latest member reflections, Sahaj Shah, Product Designer at Areto Labs, and Allie Dinsmore, VP, Strategy and New Business Development at the Professional Fighters […]
Read More… from NEW ERA members talk industry challenges and developing vital skills
SportsPro established NEW ERA to boost gender equality in the international sports industry, bringing together a community of often overlooked and underrepresented female executives. NEW ERA steering group members – Jenny Mitton, a Director and Women’s Sport Lead at M&C Saatchi Sport and Entertainment, and Sarah Beattie, Chief Marketing Officer at the Six Nations – […]
Read More… from Steering Group members reflect on their NEW ERA involvement
Last month, SportsPro unveiled the inaugural class of 12 businesswomen that will take part in its New Era programme, a new initiative dedicated to driving greater gender equality and representation in the sports industry. Comprising of individuals working across a diverse range of companies in the sports industry, spanning rights holders and broadcasters to brands and service […]
There are signs that sporting organisations are taking strides to improve their gender hiring practices, but the traditionally male-dominated sports business can still be an intimidating place for young women making their way in the industry. In fact, one challenge that a number of aspiring female sports executives identified during the application process for SportsPro’s New […]
Read More… from New Era mentors offer their tips for growing your personal brand
