Class of 2022

Discover the NEW ERA Class of 2022, consisting of inspirational individuals who are transforming the future of sports.

We’ve loved working with each class member and are excited to see what they do next!

Yvette Thompson

Head of Marketing

Newcastle United FC

Shikha Tandon

Director, Partnerships


Sahaj Shah

Product & UX/UI Designer

Areto Labs

Ojonoka Agudah

Head, Legal & Women's Sports


Michelle Goulty

Head of Fan journey, Integrated Fan Experience

City Football Group

Lorraine Moalosi

Podcaster, Storyteller and Marketer

Data Talks

Laura McDonnell

EU Sponsorship Manager


Helen Praz

Director, Content Operations & Media Rights

Football Marketing Asia

Hana Taiji

Director of Purpose

SixFive Sports & Entertainment

Charlie Sizer

Global Partnerships Manager


Ashlea Block

Head of Community

Play HQ

Allie Dinsmore

VP, Strategy and New Business Development

Professional Fighters League